Thursday, April 24, 2008

Emotional Commercials Are They Ethical??

From a business stand point no, but from a society's point yes. For business you must what you have to to make a profit as long as it is legal. For them to do everything ethical is just an illusion.
My view point is that sometimes they take it too far, that they can make a commercial that is no longer a "script" but the event on incident is happening and they just caught it on camera. For example the State Farm commercials when the people are driving and suddenly get into a car accident. The car accident look so real that the first time I saw it I thought the accident was a real event and happened and the people were insured by State Farm. People who have been or know anybody who was in a car accident has personal emotions. Commercials like this play on their personal emotions and feelings that stem from their life events, and that is unethical. People's feelings and emotions are not a joke or a "script" to played out all for a business that can get a profit.
Well, because I don't watch that much television I am not able to give you anymore good examples of commercials with emotional messages and rather or not is ethical or unethical.
~The next time you watch television look for commercials with emotional messages and try to see why somone would say it is unethical and shouldn't be aired. What do you think and how would you feel if one of those emotional commericals and the context in it was/is personal to you?

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