How Can a Company See What We Want??

There are many ways to reach one's demographic. Today company's are given several different mediums and channels that reach out to their prospective consumers such as TV and billboards. I believe, the best way a company can reach their demographic/target is to know what things they do and behaviors they have. A company must ask themselves, what things interest our target group? What is their annual income? How much do they spend on items related to your product? What things do they already have? What things might they want? Where do they go to get these things and how do they hear about them? What would be our (the company's) best way to reach them?

These questions can only be answered through marketing research and data. All the data should be analyzed properly to get the best answers to their questions. After that, I think a company should bring in testers from their target market who would be picked ramdomly and allow them to try out their product. This way they could direct feedback from their prospective customers and see if this product is worth it, is something they would want and buy and would we make a profit from it.